Social Media Marketing

How to Recover From a Small Business Marketing Disaster

How-To-Articles

A few years back, I was one of the very first people to begin using Twitter as a marketing tool. I was generating dozens upon dozens of quality leads every day, so you can imagine how thrilled I was with this brand new marketing platform. Against by better judgment, I l spent hours a day [...]

How to Create a LinkedIn Company Page in 5 Simple Steps

How to Create a LinkedIn Company Page

How to Fail on Twitter

social-media-marketing

I love Twitter. Without question, Twitter has increased my visibility, created thousands of leads for my small business and produced dozens of sales for my products and services. And every single day of the week, I run into quite a few self-proclaimed “Twitter-Experts.” Of course, as with any industry, I find that all of the [...]

Does Your Profile Picture Matter?

social-media-marketing

If you’re a small business owner who’s serious about boosting your income, listen up! Your profile picture matters. I’ve seen thousands of profile pictures including those that are silly, indecent, weird and just plain unprofessional. Obviously, if you’re on a shoestring marketing budget, then you’re going to be using social media platforms. And all social [...]

50 Fabulous Facebook Updates for Small Business Owners

You know that you need to be on Facebook. And, you also know that if you’re going use Facebook as a marketing platform then you need to send out great content by updating your status. Small business owners everywhere struggle with various ways to update their Facebook status. Obviously, you want to offer your fans [...]

50 Surefire Ways to Get Unfollowed on Twitter

50 Surefire Ways to get Unfollowed on Twitter

There are thousands of articles and blog posts on how small business owners can create giant success on Twitter.  Some are good; some are not-so-good.  But, the fact remains that Twitter is a marketing platform that needs to be part of your overall small business marketing plan. However, instead of doling out advice on how [...]