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Shoestring Marketing University

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Shoestring Marketing University

Straightforward marketing training for frugal small business owners

11

Mar

Download the Free Shoestring Marketing Kit

It’s hot off the press, it’s free, and it’s fabulous! If you’re a small business owner on a shoestring marketing …

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4

Mar

50 Shoestring Marketing Tips

Looking for some inspiration on how to market your small business on a shoestring budget? Here are 50 Shoestring Marketing …

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27

Feb

Small Business Branding & Identity: What’s the Difference?

  Small business branding and small business identity get confused all of the time. And, even if you’re eyes glaze …

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25

Feb

7 Steps to Email Marketing Success

Every so often, email marketing takes a serious hit. Small business owners claim that it’s dead. Marketers proclaim it “old-fashioned” …

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31

Oct

Your Video Marketing Sales Process

Video marketing is hot, hot, hot in today’s small business world. However, it’s not enough to shoot a video, load …

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29

Oct

What First Impression Does Your Small Business Make?

Yesterday, I was cruising around town with the windows open, singing away to the tunes and just feeling pretty darn …

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24

Oct

50 Tweetable Ideas for Small Business Owners

One of the main questions from small business owners regarding Twitter is, “What in the world do I Tweet about?” …

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22

Oct

The Camera-Shy Guide to Video Marketing

Video marketing is a red-hot marketing platform for small business owners on a shoestring marketing budget. As prospects’ attention spans …

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17

Oct

50 Painful Emotions People Want to Avoid

People buy for one of two main reasons: to improve their lives or to avoid pain. I while back, I …

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15

Oct

What’s Your Small Business Guarantee?

Just the other day I ordered an informational training product online. When the product arrived, it wasn’t what I was …

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3

Oct

50 Power Words That Sell

Words are powerful. In fact, it’s safe to assume that words have the potential to unleash overwhelmingly strong emotions in …

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1

Oct

How to Write Ad-Copy That Sizzles

Obviously, you have an amazing product or service. You just need to get the word out so that people know …

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