Marketing Your Business By Bring Technology In-Store

Marketing Your Business By Bringing Technology In-Store

When it comes to retail, it almost goes without saying the internet has brought with it a lot of opportunities. While opportunities are a plenty, buying via faceless machines has also caused a breakdown in the personal experience a shopper would once receive. When shopping in a traditional bricks and mortar store, a customer can […]

Target Marketing

How to Find Your Niche Market

So, you have a great product or service. If you’re like most small business owners, you just want to get your product or service in front of as many people as possible.  In fact, you’re probably ready to sell it to anyone and everyone. Right? Wrong. If you’re a small business owner on a shoestring […]

Business identity

How to Build An Unforgettable Business Identity

Your small business has her very own personality. And her personality certainly isn’t set in stone and beyond your control. In fact, it’s completely up to you how you present your small business personality to your prospects, customers, and clients. Start by defining the exact experience you want to give your customers. In other words, what’s the personality […]


How to Use MailChimp to Enhance Your Email Marketing

Email marketing is one of the most cost-efficient and highly effective marketing platforms out there for small business owners. So, is there an email marketing platform designed for the small business owner on a shoestring budget? Absolutely! It’s called MailChimp and it’s a fantastic email marketing platform. Through MailChimp, you can send up to 12,000 emails to […]